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I’ve Heard You’re A Serious Company, To Be Treated With Respect

by mike · 2006-08-14

[Google] is bringing some of the biggest traditional content owners into its camp and sharing revenue with them … Google has recruited executives from the media and entertainment industries in the past year to negotiate … Now “we can approach them (the media and entertainment firms) in a way that we can actually do business together and not screw things up,” said Google Chief Executive [CEO] Eric Schmidt … Google “didn’t show proper respect for us as potential partners,” said Larry Kramer, president of digital media at CBS, last year … “We’re quite happy with them,” Mr. Kramer says now. “They have more people who have taken more time to understand the business of their partners”.

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